包子加盟,需要做哪些開店分析?
What store opening analysis should be done when steamed stuffed bun joins in?
在很多的時(shí)候,創(chuàng)業(yè)成敗的決定性因素,并不是努力的程度,而是項(xiàng)目的選擇,而包子店的加盟,應(yīng)該是一個(gè)市場(chǎng)占有率適中市場(chǎng),這樣在前期的經(jīng)營(yíng)中,往往更容易能成功。
In many cases, the decisive factor in the success or failure of entrepreneurship is not the degree of effort, but the choice of projects. The franchise of baozi store should be a market with moderate market share, so it is often easier to succeed in the early operation.
一個(gè)品牌能力較強(qiáng)的加盟總部,亦能夠讓創(chuàng)業(yè)者少走更多的彎路。除了相應(yīng)的產(chǎn)品支持、以及市場(chǎng)指導(dǎo)等,作為經(jīng)營(yíng)者,要想成功做好包子店加盟,以下開店前的分析工作往往必不可少。
A franchise headquarters with strong brand ability can also make entrepreneurs take fewer detours. In addition to the corresponding product support and market guidance, as an operator, in order to successfully join the steamed stuffed bun store, the following analysis work before opening the store is often essential.

店鋪位置:現(xiàn)在已經(jīng)不是;酒香不怕巷子深;的時(shí)代,包子作為國(guó)民剛需,大型住宅小區(qū)或人流量較大的交通要道,往往是眾多的包子店加盟品牌的必爭(zhēng)之地。
Store location: not now; The smell of wine is not afraid of the depth of the alley; In the new era, steamed stuffed bun, as a national just need, large residential area or traffic artery with large traffic flow, is often the place for many steamed stuffed bun stores to join brands.
店鋪大小:為什么我們提倡包子加盟要走“小而精”的路線?因?yàn)殡S著店鋪?zhàn)饨鸬闹鹉晟蠞q,科學(xué)規(guī)劃店鋪大小,一方面可以節(jié)約成本,另一方面在選址上也更加靈活。
Shop size: why do we advocate steamed stuffed bun franchise to follow the route of "small and fine"? Because with the increase of store rent year by year, scientific planning of store size can not only save costs, but also be more flexible in site selection.
在四季天方包子眾多的加盟商中,店面大小集中在20-40㎡左右,南方地區(qū)往往不需要桌椅板凳,而北方以堂食為主,因此包子店的面積往往比南方稍大。
Among the franchisees with a large number of Tianfang steamed stuffed buns in Siji, the store size is concentrated in about 20-40 m2. Tables, chairs and benches are often not needed in the south, while hall food is mainly used in the north. Therefore, the area of steamed stuffed buns is often slightly larger than that in the South.
產(chǎn)品種類:作為經(jīng)營(yíng)者,一定要有一個(gè)認(rèn)知:產(chǎn)品不是越多越好,越是方便快捷、易于選擇的,更能夠鎖定住顧客,因?yàn)榘痈嗟囊粋€(gè)消費(fèi)群體還是上班族和學(xué)生,都是比較趕時(shí)間的。
Product category: as an operator, we must have a cognition: the more products, the better. The more convenient, fast and easy to choose, the better we can lock in customers, because more steamed stuffed buns are a consumer group, office workers and students, who are in a hurry.
但是所有的宣傳往往都是基于產(chǎn)品品質(zhì)這個(gè)前提的,通過合理的宣傳方法打響口碑,通過產(chǎn)品特色抓住更多的回頭客,才是一個(gè)包子店的長(zhǎng)久運(yùn)營(yíng)指之道。
However, all publicity is often based on the premise of product quality. The long-term operation of a steamed stuffed bun store refers to building public praise through reasonable publicity methods and seizing more repeat customers through product characteristics.
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